SEO is Changing….Are You?

The basic of content optimization using keyword overloading and tags has become part of the ways of the past. Yes this is all still very important and part of the process of creating great content that will rank with the search engines. However there is a new age that needs to be considered when you are developing your sites and content.

More and more people are doing most of their web browsing from their cell phones… You need to ask yourself, is my site just as mobile friendly as it is on a computer?

You don’t want to loose any potential traffic because your visitor is using their cellphones and your site doesn’t load, or the layout is tough to navigate. Test your themes before you choose them to make sure your sites are compatible with phones, tablets, and computers…

Social engagement through comments, social media links and shares is a consideration within the search engines that never used to be such a big part of SEO…

So what does this all mean… It means we need to all adapt to a changing world. It means you still need to do your keyword searched to assist your content ranking, but you also need to create a more engaging conversation with your content. Treat your content like a conversation, how would you explain this to someone face to face? You want to write in such away that it encourages your readers to want to get involved with the conversation. Search engines love this…

Next you want your content on social media, the power of the social media horde can be a major untapped resource if you haven’t been taking part in it already. Some analysts will even suggest creating an app for your site or business. Allowing your readers to follow and have mobile friendly access to your content and products.

Its an age of a new beginning. Embrace some of these updates and changes, in reality they are extra tools to help you reach an audience and help grow your business. The use of e books is another growing demand on the online world.

I am not at all saying the basic principles of solid keyword use and up to date, relevant, and engaging content will ever change. I am simply just trying to open your mind, and eyes to some of the changes happening around you. Making small changes now to adapt your site and how you reach new visitors will only put you in a better position in the future…

I keep in contact and up to date with a great community called Wealthy Affiliate, click the link if you want to check it out, I know I’m happy that I did. This community is full of people with great ideas, tips, tricks, and some support when you need it. Learning from people who are making it happen in the online world is the best way to capitalize on your money making potential.

If you are someone who is already seeing success from changing how you do things I would love to hear what you are doing… Drop a comment and share your ideas..